AI Writing Bias: Why We Think Human Writers Cannot Be Replaced
In recent years, there has been increasing anxiety that AI will eventually replace human writers. Automated technologies have...
Annie Ianko
- Mar 18
- 4 min
Why AI Writing Is The Worse Decision You Could Make About Content Creation?
Artificial intelligence is a buzzword that has taken the globe by storm. The market capitalization of the AI market is expected to hit...
Annie Ianko
- Mar 3
- 4 min
Six Essential Signs Your SEO is Overly-Optimized
If you're familiar with digital marketing, you've probably come across the terms SEO and optimization a few times. SEO stands for Search...
Annie Ianko
- Feb 3
- 3 min
Having Great Website + Unique Content Will Make You A Winner This Year
By now, you’ve likely figured out your business needs a website and content to grow leads effectively. You probably have a website and...
Annie Ianko
- Jan 18
- 3 min
The 2022 Guide to Creating Content for Medical Industry
The medical industry is a unique niche, and creating content for it is more complicated than any other niche. However, freelance content...
Annie Ianko
- Jan 7
- 3 min
2022 Tips: How to Bring In More Clients and Revenue with Great, Functional Content
Creating content can be a challenge due to the many different factors that can influence content. The internet has many opinions due to...
Annie Ianko
- Dec 23, 2021
- 3 min
Why You Need to Use Your Imagination for Content in 2022
Millions of different types of digital content are being uploaded on the internet every second. According to Spectralplex, six websites...
Annie Ianko
- Dec 15, 2021
- 4 min
The Difference SEO Will Make in Your 2022 Content
SEO has long been a concern for content marketers around the world. Google's constant updates mean that content marketing needs to be...
Annie Ianko
- Dec 9, 2021
- 4 min
6 Ways to Know When Your SEO is Too Optimized
If you're familiar with digital marketing, you've probably come across the terms SEO and optimization a few times. So, what exactly is...
Annie Ianko
- Dec 1, 2021
- 3 min
2022 Predictions: What Story Do You Want Your Content To Tell?
When creating your brand’s content, the storytelling method is key to getting those sales. Everyone loves a good story. Stories have a...
Annie Ianko
- Nov 24, 2021
- 3 min
Out With 2021 – Why Your Content Can’t Stay The Same In 2022
As we are soon saying goodbye to another year, it's time to get content strategies for 2022. Why are we saying this? Because tons of new...
Annie Ianko
- Nov 18, 2021
- 4 min
2022 Content: Five Visual Storytelling Techniques That Sell
Many people believe that the primary objective of advertising is to sell a product. However, this is not always the case. Marketing...
Annie Ianko
- Oct 18, 2021
- 4 min
How to Identify Content Pillars for Your Marketing
How much strategy goes into the content that you create? If you are the type that likes to keep things organized, content pillars may be...
Annie Ianko
- Oct 4, 2021
- 6 min
Building Community: How to Encourage Your Audience to Buy From You
Human beings are naturally social beings, and they tend to seek out people who have the same interests and hobbies. This is how...
Annie Ianko
- Sep 16, 2021
- 4 min
What Are The Best Audience Engagement Techniques Every Business Should Use For Content Creation?
Businesses produce content for their audience for a number of reasons. They either want to gain more exposure, generate more leads, or...
Annie Ianko
- Aug 10, 2021
- 6 min
Historical Optimization: How To Drive Traffic By Improving Existing Assets
On any given day or minute, how many new web pages do you think are made? It’s reported that on WordPress sites, about 70 million new...
Annie Ianko
- Aug 2, 2021
- 7 min
How To Use Content To Signal To Google That You’re An Expert In Your Field
Google search rankings can be the difference between having thousands of visitors rushing to read your work or being completely ignored...
Annie Ianko
- Jul 22, 2021
- 7 min
How Your Content Can Save Your Audience + How to Do It All Right
Learn how segmenting your content through the hero-hub-help framework can ensure that it speaks to your audience effectively at different...
Annie Ianko
- Jul 6, 2021
- 3 min
Where Should You Be Spending Your Digital Marketing Budget For The Second Half Of The Year?
Making your business boom is not an easy task, but it doesn’t have to take much to see a lift-off in sales, thanks to modern technology....
Annie Ianko
- Jun 29, 2021
- 11 min
WHAT ARE YOU USING TO ELEVATE YOUR CONTENT REACH?
The Iris Writing Int'l Recommended Tool List Running an online business – solo or with a team – has never been easier because of the many...